Why Turkish Airlines is heavily investing in Boeing 777-300ERs? Turkish Airline has recently shown a great interest on Boeing 777-300 ERs but what has made them to be so interested in this model and how their experience began with this aircraft. And furthermore, what are the main triggers makes them believe in this model? I am going to analyses the narratives behind it. The Boeing 777-300 ER, extended range version of Boeing's one of most successful aircraft in its history. It is also called as 773. Boeing has been also working on the final details of the improved version of the model called as Boeing 777x, next generation version of 773. In the previous article, we have uncovered that the Boeing 773 is mostly (almost 70%) are demanded by Middle East countries. Turkey is not part of Middle East, it is part of Eastern Europe but has the similar geographic triggers with the ME countries. There were plenty of reason why is countries have been investing on this m...
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